Meiji High Protein milk vs a whey tub: what is the difference?
25 Grams does not sell Meiji products. We wrote this page because people search for "Meiji whey protein" hundreds of times a month. Every Meiji fact comes from the sources at the end, checked on 19 Oct 2026.
Most people searching for Meiji whey protein mean Meiji High Protein milk, a ready-to-drink bottle, not a tub of whey powder. It is made in Thailand by CP-Meiji.
What is Meiji High Protein?
At its 2015 launch, CP-Meiji announced High Protein milk in a 350 ml bottle, in plain and chocolate, with a suggested price of 49 baht. An advertorial in The Standard (2020) describes two formulas: one with 25 g of protein and no added sugar, mainly casein, and one with 27 g of protein and added whey, in chocolate. In 2025 a CP-Meiji executive told Prachachat that the line's strengths are taste and no added sugar. Label data entered by users on Open Food Facts for the 350 ml no-sugar-added formula shows about 30 g of protein, about 170 kcal and 5 g of sugar per bottle. Figures differ by formula and year, so always read the label of the bottle you buy.
Value compared with a whey tub
Price per gram of protein = bottle price ÷ protein per bottle
Using the launch figures to show the method: 49 baht ÷ 25 g = 1.96 baht per gram. Today's price is surely different, so use what you actually pay. The best-value whey in our store right now is Ultimate Nutrition Prostar 100% Whey at 1.17 baht per gram; work out your own numbers with the price-per-gram calculator. A bottle is more convenient; a tub is usually cheaper per gram. Choose by what matters to you.
Casein vs whey
Both are milk proteins, so avoid both with a cow's milk allergy. The International Society of Sports Nutrition (ISSN) nutrient timing paper says about 30–40 g of casein before sleep can raise muscle protein synthesis overnight. Our store's casein tub is Optimum Nutrition Gold Standard Casein at 2.63 baht per gram; how the kinds of whey differ is in what whey protein is.
Like Meiji's chocolate?
20 whey products in our store come in chocolate, ranked by value in chocolate whey protein. Other protein milks at 7-Eleven can be compared with the method in protein drinks at 7-Eleven.
Sources
- Gama Consumer (9 Jul 2015): Thailand, CP-Meiji to launch High Protein Milk
- The Standard (15 Apr 2020, advertorial): Meiji High Protein, two formulas (in Thai)
- Prachachat (9 Oct 2025): high-protein milk in Thailand, CP-Meiji interview (in Thai)
- Open Food Facts: Meiji High Protein no sugar added 350 ml (label data entered by users)
- Kerksick CM, et al. (2017). International Society of Sports Nutrition position stand: nutrient timing. J Int Soc Sports Nutr 14:33







